• Develop comprehensive sales and marketing strategies to promote properties effectively, attract potential buyers or tenants, and achieve sales targets.
• Review insight on market research and analysis to identify target markets, understand customer needs and preferences, analyse competitors, and identify emerging trends in the property sector.
• Collaborate with development teams to identify market demand and preferences, and providing input into property design, features, and amenities to maximize market appeal and sales potential.
• Oversee sales process, including lead generation, prospecting, client meetings, negotiations, and closing deals, ensuring efficient sales operations and customer satisfaction.
• Develop and manage budgets for sales and marketing activities, monitoring expenditures, and ensuring cost-effective allocation of resources to maximize ROI.
• Oversee the analysis sales data, tracking key performance indicators (KPIs), and prepare regular reports and presentations to evaluate sales performance, identify areas for improvement, and inform strategic decision-making.
• Oversee the planning and execution of marketing campaigns, including advertising, digital marketing, social media, events, and promotions, to create awareness, generate leads, and drive sales for properties.
• Implement Customer Relationship Management (CRM) systems and processes to manage customer interactions promptly, track leads, follow up on inquiries, and maintain relationships with existing and potential clients. This includes implementing other relevant strategies to enhance customer satisfaction and loyalty.
• Collaborate with internal stakeholders such as development teams, finance, legal, and external stakeholders such as brokers, agents, advertising agencies, and media partners to support sales and marketing initiatives.
• Maintaining and enhancing the brand reputation and image of the company through consistent messaging, branding, and communication strategies across all marketing channels.
• Provide leadership and guidance to the Sales & Marketing team, fostering a positive culture of collaboration, innovation, and professional development, and ensuring the development and engagement of employees.
• Ensuring compliance with relevant laws, regulations, and industry standards in all sales and marketing activities, including advertising, contract negotiation, and consumer protection laws.

·        To establish, review and implement all QHSE policy, SOPs, guidelines, and standard practices to PR1MA personnel and business partners.

·        To set, monitor, analyse and review the QHSE objectives and targets for business improvement.

·        To ensure overall QHSE management plan/programme that include audit and training aimed at improving QHSE performance across all PR1MA’s development projects.

·        To endorse and ensure compliance of contractor’s Project Quality Plan (PQP), Inspection and Test Plan (ITP) and Work Method Statement (WMS), Project Safety Plan (PSP), Environmental Management Plan (EMP) and Erosion Sedimentation Control Plan (ESCP),

·        To monitor the compliance of contractors to related standards (QLASSIC, JKR etc.) and Acts (Occupational Safety & Health Act – OSHA, Factories & Machineries Act – FMA, Environmental Quality Act – EQA)

·        To witness CIDB’s QLASSIC and/or SHASSIC assessments.

·        To advice the management on contract and legal matters pertaining to all applicable Quality standards and HSE legislations.

·        To liaise with authorities such as CIDB, JKR, MBAM, SIRIM, DOSH, DOE, JPS, Bomba etc.

·        To review findings of assessment, monitor their corrective action, recommend solutions for risk mitigation and continual improvement.

·        To report to management on QHSE Performance.

·        Perform all other duties deemed necessary as assigned and required.

·        Provide leadership for the overall operating performance of the business.

·        Develop, monitor and administer financial program to maintain efficient, quality services.

·        Develop new resources and new revenue streams.

• Maintaining and enhancing the corporate governance framework of the organization. This includes ensuring that the company adheres to applicable laws, regulations, and best practices related to corporate governance.
• Ensuring all meetings (e.g., Members of Corporation (MOC), Nomination & Remuneration Committee (NRC), Audit & Risk Management Committee (ARMC) are properly organized, including advising on the agenda and ensuring timely circulation of relevant meeting papers.
• Provide support to the board of directors and its committees through preparing Members of Corporation (MOC) meeting agendas, coordinating meetings, and maintaining MOC records.
• Handling, reviewing and/or approving notice, agenda, action minutes and minutes of meeting prior sign-off by the chairman/for circulation.
• Maintaining accurate and up-to-date corporate records is essential. This includes keeping records of meetings and other corporate transactions.
• Handling, reviewing and/or approving notice, agenda, action minutes and minutes of meeting prior sign-off by the chairman/for circulation.
• Ensuring corporate secretarial/company secretarial and statutory records, e.g., statutory forms, minutes, resolutions, extract of minutes, vital and confidential documents and administrative documents are properly maintained and updated.
• Coordinating, tracking, and administering matters/outstanding updates from respective department within stipulated period.

• Lead and manage the pre-contract team, providing guidance, training, and support.
• Foster a culture of continuous improvement and professional development within the team.
• Evaluate team performance and implement strategies to improve efficiency and effectiveness.
• Lead the preparation, review of RFP/RFQ documents and process including clarification with contractors, consultants, suppliers, and other stakeholders.
• ⁠Able to source new vendors for better quality, payment terms and price.
• Able to understand projects demands and ready to gather feedback for better improvement of procurement activities.
• Able to provide guidance and advisory for the pre-contract section and team to ensure department’s result is able to meet organisation needs at all times.
• Good knowledge in whole lifecycle project costing, from pre-contract to post-contract and tender.
• Possess good knowledge of estimation of budget, negotiation, award, contract administration and closing of final account.
• Responsible for preliminary estimate, pre-tender estimate, cost analyst and feasibility study for new project.
• Ensure that all contract terms are clear, enforceable, and aligned with the company\'s objectives and risk management policies including compliance with relevant laws, regulations, and industry standards.
• Ensure that all pre-contractual activities comply with government circulations and prevailing laws and regulations
• Able to propose or develop standard contract templates and terms for recurring agreements to streamline the contract management process and actively involve in improving the policies and procedures for efficiency.
• Managing all aspects of the contract.
• Responsible for clarifications, pre and post contract management including preparation of final accounts.
• Ensure tendering processes are performed timely, conduct tender interviews/ clarifications, evaluation of costs including alternative products and methods of construction to achieve the most competitive price in compliance with limits of authority, policies and procedures.
• Ensure timely appointment of vendors including all operational work processes and documentations are in compliance with the Company’s Quality Management System
• Act as the primary point of contact for all pre-contractual matters.
• Maintain comprehensive records of all pre-contractual activities and decisions.
• Prepare regular reports on contract status, risks, and issues for senior management and able to present for approval committees or prepare management paper approval.
• Ensure all RFQ/RFP/Tender documentation is accurate, complete, and securely stored.
• Contribute to the development of the company\'s strategic plans by providing insights on contract management practices.

• ·Land Acquisition Strategy: Developing and implementing strategic plans for land acquisition, in alignment with the organization's overall property development objectives and growth targets.

  · Site Identification: Identifying potential land parcels for acquisition or development, conducting feasibility studies, and assessing suitability based on factors such as location, zoning regulations, market demand, and infrastructure availability.

  ·  Negotiation and Due Diligence: Negotiating purchase agreements and conducting due diligence on prospective land acquisitions, including reviewing legal documents, conducting title searches, and assessing environmental risks.

  ·Land Development Planning: Developing comprehensive land development plans that optimize land utilization, maximize returns on investment, and align with regulatory requirements, market trends, and community needs.

  ·Stakeholder Management: Building and maintaining relationships with key stakeholders involved in land transactions and development projects, including landowners, government agencies, community groups, and other relevant parties.

  ·Regulatory Compliance: Ensuring compliance with local, state, and federal regulations governing land use, zoning, environmental protection, and development permits throughout the land acquisition and development process.

  · Financial Analysis and Budgeting: Conducting financial analysis and feasibility studies for land development projects, assessing project costs, revenue projections, and investment returns, and developing budgets and financial plans.

  ·Project Management: Overseeing the execution of land development projects from inception to completion, including coordinating project teams, managing budgets and timelines, and ensuring adherence to quality standards and project deliverables.

  ·Risk Management: Identifying and mitigating risks associated with land acquisition and development activities, such as legal disputes, environmental liabilities, market fluctuations, and regulatory challenges.

  · Market Research and Analysis: Monitoring real estate market trends and dynamics, conducting market research, and analysing competitive landscapes to inform land acquisition strategies and decision-making.

  ·Community Engagement: Engaging with local communities and stakeholders to address concerns, gather feedback, and build support for land development projects, fostering positive relationships and promoting transparency and accountability.

  · Team Leadership and Development: Providing leadership, direction, and support to team members within the land unit, fostering a collaborative and high-performance work environment, and promoting continuous learning and professional development.

• Manage the full cycle of the recruitment process, including but not limited to sourcing, screening, scheduling interview appointments, and preparation of Letters of Appointments.
• Develop and execute recruiting plans while identifying recruiting opportunities by researching new sources for talent. Assist in the preparation of HR documents such as Letters of Appointment, Confirmation, Transfer, Increment, and Promotion.
• Coordinate and participate in Job Fairs. Preparation of Recruitment Reports.
• Network through industry contacts, relevant universities, association memberships, trade groups, and social media.
  

Data Management and Analysis

·  Gather and organize data from various sources, ensuring data integrity and accuracy.

·    Develop and maintain databases and data systems, including data models and data warehouses.

·    Analyse datasets to identify trends, patterns and anomalies.

·  Utilize statistical techniques and tools to interpret data to generate actionable insights.

·  Prepare and present reports and visualizations that effectively communicate findings.

·  Stay updated with industry trends and best practices in data analysis.

Preparation Reports, Presentation Decks, and Dashboard Monitoring

·     Ensure that information on reports is accurate, formatted to a professional standard, and completed on schedule.

• 
  Assist in preparing presentations, data summaries, and visuals for internal and external meeting
• Create and monitor Human Capital dashboard, follow up on outstanding matters relating to Human Capital reporting submission, ensure that deadlines are met on an on-going basis, and any other duties and responsibilities assigned by HODiv.

Schedule Management

·   Manage and maintain the HODiv’s calendar, including scheduling appointments, meetings, arranging detailed travel plans (transportation and logistics), itineraries, and agendas

·        Prioritize tasks and ensure timely reminders to keep activities on track.

·        Adjust the schedule as necessary to accommodate changing priorities.

·        Provide occasional driving support to facilitate local travel when required.

Administration Coordination

·        Manages a variety of administrative responsibilities for the HODiv including but not limited to, preparation for meetings, presentation materials, drafting management papers, talking points, letter of correspondence, and other relevant materials according to strict deadlines, ensuring achievement of agreed objectives

·        Liaise with other departments to support cross-functional initiatives and foster clear line of communication.

·        Support and involve in the coordination of initiatives organized by the Division and/ or the Corporation in general

·        Perform any other related duties as and when required.

Confidentiality, Discretion, and Governance

·       Handle sensitive information with utmost discretion and maintain confidentiality in all matters.

·   Ensure data security practices are followed to protect proprietary and personal information.

Ensure processes are strictly adhered to avoid non-compliance issues

• ·        Provide necessary legal advice and support to the Management and internal divisions/departments/units to ensure legal and other issues are resolved effectively and efficiently.

  ·        Ensure legal considerations are integrated into decision-making processes throughout relevant project lifecycle.

  ·    Prepare and/or review draft contracts, agreements in relation to construction, sales, outsourcing partners, service agreements, Non-Disclosure Agreements, Memorandum of     Understandings, letters, policies, procedures (internal and external) and all other legal documents for internal and external parties.

  ·        Liaise and coordinate with external lawyers and stakeholders related to legal matters.

  ·        Continuously review the PR1MA Act 2012 to ensure the processes are available and in order.

  ·        To ensure all legal appointment are done in a timely manner and within the budgeted or approved costs.

  ·        To coordinate/supervise any litigation action against or for the organization.

  ·        Provide assistance in risk or any corporate governance related areas.

  ·        To attend/ conduct hearings before he Housing Tribunal across Malaysia.

  ·        Attending meetings and discussions with Management, external lawyers, PR1MA vendors, bankers, relevant authorities (including ministries) to discuss, resolve or finalise any issues.

  ·        Conduct legal research and keep abreast with development and updates in relevant laws and regulations applicable to the business.

  ·        Attending to all other general legal duties.

  • 
    To execute any work as and when instructed by head of department or any other senior management of the organisation.

• Market Expertise and Client Consultation:

  • Updated on market trends and fluctuations in commercial real estate.
  • Market analysis to determine fair market value of properties.
  • Buyers, clients & partners on real estate investment strategies and property management.
  • Strong relationships with buyers, clients & partners, providing ongoing support throughout the transaction process.
  • Buyers, Clients & Partners Acquisition and Property Marketing:
  • Good sales partners that can provides assistants in executing sales transaction.
  • Approach new buyer & clients, generating leads through networking, cold calling, and referrals.
  • Prepare the marketing materials to showcase properties to potential buyers/tenants.

  
  

  Transactions and Negotiations:

  • Properties to interested buyers/tenants, addressing their needs and preferences.
  • Purchase agreements and lease terms to secure the best deal for the company.
  • Prepare relevant paperwork, such as contracts and deeds, to facilitate transactions.
  • Arrange for property inspections and manage communication between involved parties.
  • Acts as dealmaker who leverages their market knowledge and negotiation skills to ensure sales process, transaction and objective are executed in a well manner.

• Assist in the creation and production of creative materials requested by all divisions/departments.
• Design and assist in promotional materials for advertising, sales, and promotion of PR1MA.
• Assist in the development of special campaigns and internal/external events.
• Design and monitor the website, social media, portals, and mobile apps for PR1MA.
• Liaise and coordinate with third parties/vendors for printers, suppliers, and internal stakeholders.
• Maintain appropriate working relationships with other divisions, departments, and stakeholders.
• Prepare and manage monthly creative reports and Trello.
• Assist the team in other reports relating to PR1MA activities and other events.
• Other duties as assigned by a superior from time to time.
  

• This role combines expertise in graphic design with hands-on photography skills to create visually compelling content across various platforms. Capture high-resolution photos for various corporate events and marketing materials, including website, social media, print, and promotional campaigns. 
• A strong background in both photography and graphic design, with a proven ability to execute high-quality visual content and is up to date with the latest trends in photography, videography, and social media.
• Strategize & plan photo/video shoots and work collaboratively across different departments to acquire talents and products/props needed for the shoot and to produce high-quality images to showcase products, events, and brand initiatives effectively. 
• Contribute creative ideas to improve content quality and engagement and ensure a cohesive visual identity for our brand across all channels. 
• Collaborate with the team to understand content requirements and develop creative concepts.  Demonstrate effective communication of design concepts and openness to constructive feedback.

• Greet and welcome visitors, clients, and employees in a professional and friendly manner.
• Maintain a neat and organized reception area, ensuring it reflects a positive image of the organization.
• Handle incoming and outgoing mail, packages, and deliveries, ensuring proper distribution.
• Assist in maintaining office supplies inventory and place orders when necessary.
• Provide general administrative support, including data entry, filing, and documentation.
• Assist with travel arrangements and accommodations for employees or clients as needed.
• Maintain confidentiality and handle sensitive information with discretion.
• Address and resolve inquiries or issues promptly and professionally.
• Support ad-hoc projects and tasks as assigned by management.